Gail Adams is an accomplished professional with more than 30 years of strategic communications, public affairs, legislative affairs, and non-profit experience and more than 20 years’ experience in the public policy and tourism arenas. She is considered as an expert in partner/stakeholder engagement at the international, national, and local levels and in developing and implementing effective comprehensive outreach and communications strategy. Adams also has extensive disaster and crisis management experience as well as crisis communications experience.
Adams is the CEO of Adams Jackson & Associates, a consulting firm advising businesses on their capital requirements for U.S. and international projects, including infrastructure, real estate, energy, hospitality, and life science/medical funding. The firm also works with non-profits on program development, funding, and communications and public engagement.
She serves as the Vice President of Communications & External Affairs at the EnerGeo Alliance, an international upstream energy trade association. Adams is responsible for all internal and external communications of the association as well as interfacing with varying departments and agencies in the U.S. and around the world and acts as the chief spokesperson.
Adams is the former Director of the Office of Intergovernmental and External Affairs at the U.S. Department of the Interior where she served as the liaison between the Department and the state and local governments as well as assisting with the U.S. territories and the Department’s. Gail served as the Secretary’s principal representative on for tourism initiatives and boards.
She was one of the architects and crafters of the first-ever U.S. National Travel and Tourism Strategy (NTTS) which developed a set of policies, actions, and recommendations to promote domestic and international travel throughout the United States. The strategy implements straightforward, common-sense approaches to reducing barriers, creating opportunities, and improving customer service.
The comprehensive government-wide strategy encourages travelers to choose America as the world’s premier tourism destination, better facilitates entering into and traveling across the United States, and fosters greater cooperation with the private sector to provide a world-class U.S. travel experience that will encourage visitors to extend their stays and return to see more.
The NTTS goals are to increase American jobs by attracting and welcoming 100 million international visitors, who we estimate will spend $250 billion, annually by the end of 2021 and to encourage Americans to travel within the United States and its territories to see all that the country has to offer.